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Bink
Bink provides a proprietary Payment Linking technology that transforms payment cards into loyalty cards. Customers simply pay and then receive their loyalty rewards automatically - nothing to tap or scan. All Bink-powered loyalty schemes (e.g. ASOS, Wasabi, SquareMeal) are available to over 29 million UK customers in their banking apps, through Bink's partnerships with Barclays and Lloyds Banking Group.
Bink is now bringing Payment Linked Loyalty to the SME market. This will enable small businesses to offer highly configurable, frictionless loyalty schemes that ensure customers are recognised and rewarded every time they shop. In turn, merchants will receive detailed analytics and insights that drive informed business decisions. At launch, over 29 million UK customers will have access to these loyalty schemes in the banking apps they are already using, as well as in a dedicated SME loyalty app.
